Bruce Hasselberg, a name often recognized for his association with actress Loni Anderson, has a story that extends far beyond his brief marriage to the Hollywood star. As a successful real estate businessman and loving father, his life is a mixture of personal triumphs and tragedies. This article delves into his life, career, relationships, and family, piecing together a narrative that underscores resilience, ambition, and commitment.

Bruce Hasselberg’s Early Life and Family Background

Bruce Hasselberg was born in the early 1940s in Minnesota. Now in his 80s, Bruce grew up in a supportive and ambitious family. His parents, Don and Phyllis Hasselberg, played a significant role in shaping his values. Notably, his father, Don Hasselberg, served as the mayor of Bloomington, Minnesota, instilling in Bruce a sense of civic responsibility and leadership.

Bruce also has an elder sister, Barbara Hasselberg Chevalier, with whom he shared a close bond. Together, they navigated their early years in Bloomington, where Bruce attended Bloomington High School, graduating in 1956. His thirst for knowledge and professional aspirations led him to the University of Minnesota, where he pursued a degree in Retailing and Retail Operations.

A Flourishing Career in Real Estate

Bruce Hasselberg’s career in real estate is a testament to his business acumen and perseverance. Over the decades, he established himself as a successful businessman with multiple ventures to his name.

He served as Senior Vice President at Premier Realty, gaining extensive experience and shaping his career in the industry. Additionally, he worked as Vice President of Real Estate at the Space Center, further solidifying his reputation as an influential figure in the field.

Bruce also founded Hasselberg Companies, where he held the position of Chief Financial Officer for over 20 years. His business ventures spanned various sectors within real estate, making him a multimillionaire with a substantial portfolio of properties and assets.

Marriage to Loni Anderson: A Short-Lived Love Story

Bruce Hasselberg’s first marriage was to Loni Anderson, an aspiring actress who would later become a household name in Hollywood. The couple’s love story began at a beauty pageant in the 1960s, where Bruce attended to support his sister, Barbara. Loni, who was competing in the Miss Minnesota pageant, caught his eye, and the two quickly became friends before embarking on a romantic relationship.

Despite objections from Loni’s parents—she was just 19 years old at the time—the couple tied the knot in 1964 and settled in Minnesota. Their union was blessed with a daughter, Deidra Hoffman, born in 1965. However, the marriage faced challenges, and the couple divorced in 1966 after just two years together.

Although their marriage was brief, Bruce and Loni maintained a cooperative relationship for the sake of their daughter. Bruce frequently visited Deidra, ensuring that he played an active role in her upbringing even after the divorce.

Bruce Hasselberg’s Later Marriages and Family Life

Following his divorce from Loni Anderson, Bruce remarried, though the identity of his second wife remains undisclosed. Together, they had a son named James Hasselberg. However, this marriage also ended in separation.

Bruce’s third marriage was to Barbara Howard, a relationship that brought him joy and companionship. Tragically, Barbara passed away from cancer in 2013, leaving Bruce to navigate life without her.

Now in his 80s, Bruce is reportedly single and resides in San Antonio, Texas. Despite personal losses, he continues to find solace in his role as a father and grandfather.

Children and Their Achievements

Bruce Hasselberg is a proud father to two children, Deidra Hoffman and James Hasselberg, both of whom have carved their own paths in life.

Deidra Hoffman, Bruce’s first child with Loni Anderson, has faced significant health challenges. In 2009, she was diagnosed with Multiple Sclerosis, a condition that has required ongoing medical attention and support. Both Bruce and Loni have stood by their daughter, providing her with emotional and practical assistance as she battles the disease.

James Hasselberg, Bruce’s son from his second marriage, followed in his father’s entrepreneurial footsteps. He owns Hasselberg Enterprises, a real estate company, and has been instrumental in expanding the family’s business legacy. James is married to Christi Hasselberg, and the couple has three children, making Bruce a proud grandfather.

Loni Anderson: The Hollywood Connection

While Bruce Hasselberg’s professional achievements are impressive, much of the public’s interest in him stems from his connection to Loni Anderson.

Born on August 5, 1945, in Saint Paul, Minnesota, Loni rose to fame with her portrayal of Jennifer Marlowe on the CBS sitcom WKRP in Cincinnati. The role earned her three Golden Globe nominations and two Emmy nominations. Over the years, she has appeared in numerous TV shows and movies, cementing her status as a Hollywood icon.

Loni’s personal life has also been the subject of much public scrutiny. After her divorce from Bruce, she married three more times: to Ross Bickell (1973–1981), Burt Reynolds (1988–1994), and Bob Flick (2008–present). Each marriage brought its own set of challenges and joys, with her union with Burt Reynolds being particularly high-profile.

A Legacy of Strength and Resilience

Bruce Hasselberg’s life story is one of resilience and determination. Despite experiencing personal setbacks, including multiple divorces and the loss of his third wife, he has remained steadfast in his commitment to his family and career.

His role as a father has been especially significant, as he has supported his children through thick and thin. From visiting Deidra after his divorce from Loni to encouraging James in his business endeavors, Bruce has exemplified what it means to be a dedicated parent.

Net Worth and Business Success

With a career spanning six decades, Bruce Hasselberg has amassed considerable wealth. While the exact figure of his net worth remains undisclosed, it is clear that his ventures in real estate have made him a multimillionaire.

In addition to his businesses, Bruce owns several properties and luxury cars, further highlighting his financial success. His legacy in the real estate industry is carried forward by his son James, ensuring that the Hasselberg name continues to be associated with excellence and innovation.

Conclusion

Bruce Hasselberg’s life is a testament to the interplay of ambition, love, and perseverance. From his early days in Minnesota to his successful career in real estate, he has navigated life’s highs and lows with grace.

While his marriage to Loni Anderson brought him into the public eye, Bruce’s achievements and contributions extend far beyond his association with the actress. As a father, businessman, and individual, he has left an indelible mark on those who know him.

As he enjoys his later years in Texas, Bruce Hasselberg’s story serves as an inspiration—a reminder that success is not just about professional accomplishments but also about the relationships and legacy we build along the way.

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